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Sony Alpha A550 with DT 18-55mm Lens:
R 12 779.00
Outstanding picture quality begins with the Sony a550L DSLR camera.
Featuring 14.2 megapixel resolution for incredible detail and gorgeous
enlargements, the a550 also has an Exmor CMOS image sensor and BIONZ
image processor with chroma noise reduction to help achieve crystal
clear photos with low noise all the way up to ISO 12800.
Empower your photography with a different point of view thanks to a
tiltable 3.0" LCD. Additional features include Quick Auto Focus
Live View for composing shots in the LCD monitor and Manual Focus Check
Live View which enables critical focus in macro and tripod shooting.
Features:
| 14.2 megapixels; amazing pictures: This
camera's 14.2 megapixel resolution makes for incredible detail and
gorgeous enlargements. The all-new Sony Exmor CMOS image sensor
ensures state-of-the-art response. The large, APS-C format means
high sensitivity, powerful depth-of-focus control. |
| Quick Auto Focus Live View: Unlike competing
cameras, the DSLR-A550 is just as responsive in Quick Auto Focus
Live View mode as in optical viewfinder mode. That's because,
unlike the others, the a550 uses the same "phase
detection" auto focus for Live View as for the optical
viewfinder. |
| Smile Shutter technology: Another Quick AF
Live View enhancement, Smile Shutter technology automatically
takes the shot when your subject smiles. Works with Quick Auto
Focus Live View to capture spontaneous moments, making the
difference between a missed shot and a cherished memory. |
| Auto HDR built into camera: High Dynamic
Range (HDR) photography captures more scene contrast than a single
exposure can handle by combining two exposures into one incredible
shot. Until recently, you needed a computer and editing software
to enjoy HDR. |
| Smart Teleconverter 2x Digital Zoom: In
Quick Auto Focus Live View mode, you can extend the optical zoom
of your lens with digital zoom. One touch zooms in at 1.4x, while
a second touch advances to 2x zoom. The system reproduces pixels
on a 1:1 basis so there's no degradation in picture quality. |
| Help Guide and Graphic Display: An
informative on-screen Help Guide and Graphic Display provide ready
reference to advanced camera functions. The Help Guide explains
the camera's modes and settings, while the Graphic Display
clarifies the relationship between aperture and shutter speed. |
| 9-Point AF Sensor: To get the best shot
under a wide range of situations, the a550 uses a 9-Point AF
Sensor with Center Cross. In addition, predictive focus control
automatically calculates the position of fast-moving subjects,
perfect for pictures of kids and pets. |
| Anti-Dust Technology: Anti-Dust Technology
helps keep the CMOS imager clean, resulting in consistently better
pictures. First a static-free coating on the CMOS filter helps
repel dust. Then vibration automatically dislodges dust from the
CMOS each time you shut off the camera. |
| Six Scene Selection Modes: To help you get
the shot, Scene Selection Modes optimize the camera settings for
common shooting situations. Just turn the Mode Dial to select from
Portrait, Landscape, Macro, Sports, Sunset and Night View modes. |
| Superb in low light (ISO 12800): An all-new
Sony's Exmor CMOS image sensor employs new low-noise processing,
for uncommonly clear pictures. The BIONZ image processor with
chroma noise reduction helps achieve low noise all the way up to
ISO 12800, without sacrificing resolution. |
| Manual Focus Check Live View: For critical
focus in macro and tripod shooting, the a550 also offers Manual
Focus Check Live View. Temporary 7x and 14x zoom views enable you
to focus on extremely fine detail while the 1x view shows 100%
framing in the LCD. |
| Tiltable 3.0" LCD: Even if you're
completely comfortable with the optical viewfinder, Sony's
tiltable LCD empowers your photography with a different point of
view. Helps you frame high and low-angle shots that would
otherwise be hit or miss. The LCD tilts up or down 90 degrees. |
| Dynamic Range Optimizer: Dynamic Range
Optimizer improves results with backlit subjects and recovers
details hidden in shadows. Normal DRO improves detail using
standard gamma curves for fast shot-to-shot response time, while
Advanced DRO adjusts dynamic range area-by-area for greater
accuracy. |
| Powerful Supplied Software: To help you
refine and manage your images, the a550 is equipped with
comprehensive computer software, including Image Data Converter
SR, Image Data Lightbox SR and Picture Motion Browser
(PMB).(Compatible computer required, not included) |
| HDMI output for HD viewing: Connect your
camera to a compatible HDTV and play back your images in stunning
high definition. The a550 includes an HDMI output (HDMI cable
required, sold separately). In addition, the BRAVIA Sync system
works with compatible Sony BRAVIA HDTVs. |
| Six Creative Style settings: Control how the
camera processes your images with six finishing styles: Standard,
Vivid, Portrait, Landscape, Sunset and B&W. You can even
fine-tune contrast, saturation and sharpness to your personal
taste. |
| Up to a 1000 Shots2 of battery life: Take up
to 1000 shots on a single charge (optical viewfinder mode)1; up to
520 shots (Live View mode)1 with Sony Stamina battery power.
Sony's InfoLITHIUM battery system enables you to see the percent
of power remaining, so you can keep shooting in confidence. |
| Index and Slide Show Display: Quickly review
your photos using 4- or 9-frame index views, or as an automatic
slide show with fade-in/fade-out effect. |
| More responsive Live View: All DSLR Live
View systems enable you to compose shots in the LCD monitor, just
as you would with a point-and-shoot camera. But not all Live View
systems are created equal. Some take a painfully long time to
focus. Some even black out the LCD before focus. |
| Face Detection technology: The a550 enhances
Quick AF Live View shooting with Face Detection technology, which
helps you get the best shot by recognizing faces and applying the
proper focus, exposure and white balance. |
| Up to 7 fps of continuous shooting: Up to 7
frames per second (with optical viewfinder in Speed Priority mode)
can capture the decisive moment in sports or get the ideal baby
photo. You can also shoot at up to 4 fps with Quick Auto Focus
Live View. |
| SteadyShot INSIDE stabilization: Image
stabilization helps you take blur-free shots by compensating for
camera shake. Typical DSLR systems build image stabilization into
selected lenses only. SteadyShot INSIDE image stabilization is
built into the camera body itself. |
| BIONZ image processor: This newest version
processor uses chroma noise reduction to deliver high-resolution,
low-noise photos even at ISO 12800 sensitivity. This powerful Sony
Large Scale Integrated circuit (LSI) also delivers fast processing
for quick response on data-intensive 14.2MP images. |
| Eye-Start Autofocus: For maximum speed,
Eye-Start Autofocus begins focusing as soon as you raise the
camera to your eye. So the camera is ready to catch the perfect
moment. |
| Built-in Auto Pop-Up Flash: To help you
shoot more effectively, the built-in flash automatically pops up
and fires as needed when the camera is set to certain scene
selection modes. |
Specifications:
| Camera Type |
Sony a Digital SLR camera with built-in flash
and inter-changeable lenses |
| Color Filter System |
RGB primary color filters |
| Effective Picture Resolution |
Approx. 14.2 megapixels |
| Imaging Sensor |
APS-C size Exmor CMOS sensor (23.5 x 15.6mm) |
| Lens Mount Type |
Sony a lens, Minolta and Konica Minolta AF lens |
| Pixel Gross |
Approx. 14.6 megapixels |
| Processor |
BIONZ image processor |
| Recording Media Type |
Memory Stick PRO Duo media, SD and SDHC memory
card |
| Recording Mode |
RAW, RAW+JPEG, JPEG Fine, JPEG Standard |
| Still Actual 16:9 |
L (12M): 4592 x 2576 M (6.3M): 3344 x 1872 S
(2.9M): 2288 x 1280 |
| Still Actual 3:2 |
L (14M): 4592 x 3056 M (7.4M): 344 x 2224 S
(3.5M): 2288 x 1520 |
| Anti-dust function |
Charge protection coating on low pass filter
and image-sensor shift mechanism |
| BRAVIA Sync |
Yes, via HDMI with compatible BRAVIA HDTV |
| Creative Style |
Standard, Vivid, Portrait, Landscape, Sunset,
B/W Setting Adj. for; Contrast, Saturation, Sharpness |
| Dynamic Range Optimizer |
DRO; off, Auto/Level (Lv1-5) Auto HDR; off,
Auto Exp. (Up to 3EV between 1.0-3.0EV in 0.5EV steps) |
| Live View |
Quick Auto Focus Live View Manual Focus Check
Live View |
| Scene Mode(s) |
Flash Off, Portrait, Landscape, Macro, Sports
Action, Sunset, Night portrait |
| User Interface |
"Easy-to-understand Graphic Display and
on-screen Help Guide User-friendly function menu" |
| Flash Compensation |
±2EV (in 1/3 EV-stop increments) |
| Flash Coverage |
18mm in focal-length of lens attached |
| Flash Metering System |
ADI flash (automatic change for Pre-flash TTL) |
| Flash Guide Number |
12 (in meters at ISO100) |
| Flash Modes |
Auto, Fill-flash, Slow sync, Rear sync,
Wireless |
| Flash Recycling Time |
Approx. 4 sec. |
| Flash Type |
Auto Pop-up |
| Memory Card Slot |
Dual memory card slot: Memory Stick PRO Duo
media SD and SDHC memory card |
| Tripod Mount |
Yes, 1/4"-20 |
| USB Port(s) |
USB 2.0 Hi-speed (mass-storage, PTP) |
| AF modes |
Single-shot AF, Automatic AF, Continuous AF,
(AF/MF selectable) |
| Drive Mode |
Single-shot, Continuous, Speed Priority,
Self-timer, Bracketong; Cont./ WB, Remote Commander |
| Exposure Compensation |
±2EV (in 1/3 EV steps) |
| Exposure settings |
Auto, Auto Flash Off, Program Auto (P),
Aperture priority (A), Shutter priority (S), Manual (M) |
| Focus Area |
Wide (Up to 9 active focus points), Spot, Local
(9 local areas selectable) |
| Focus Features |
Manual Focus Check Live View Predictive
control, Focus lock, Eye-start AF, AF illuminator |
| Focus Points |
9 points |
| Focus Sensitivity |
EV0 - 18 (ISO100) |
| Focus System |
TTL phase detection system |
| ISO |
Auto, 200 to 12800 |
| Metering |
TTL metering w/ 40-segment honeycomb-pattern
SPC |
| Metering Modes |
Multi-segment, Center-weighted, Spot |
| Metering Sensitivity |
2EV to 20EV (4EV to 20EV with Spot metering),
(at ISO 100 conversion with F1.4 lens) |
| Scene Selection Modes |
Flash Off, Portrait,Landscape,Macro,Sports
action,Sunset,Night portrait |
| White Balance |
Auto,Daylight, Shade, Cloudy, Incandescent,
Fluorescent, Flash, Color temp.,Color Filter, Custom |
| Diopter Adjustment |
-2.5 - +1.0m-1 |
| Eye relief |
Approx. 19 mm from the eyepiece, Approx. 15 mm
from the eyepiece frame at -1 diopter |
| Field of View |
95% |
| Focusing Screen |
Spherical Acute Matte Screen |
| Magnification |
0.80x (with 50mm lens at infinity) |
| Viewfinder Type |
Fixed eye-level, penta-Dach-mirror |
| Angle Adjustment |
Yes(upward by up to 90 degrees, downward by up
to 90 degrees) |
| Brightness Control |
Auto Brightness Control (Auto setting in 2
steps, manual setting in 5 steps) |
| Coverage |
100% (Playback), 90% (Live View) |
| LCD Type |
3" TFT Xtra Fine LCD (921,600 pixels) |
| Operating System
Compatibility |
Microsoft Windows 2000 Professional, Windows XP
SP2, Windows Vista, Mac OS X(v10.1.3) or later |
| Supplied Software |
PMB (Picture Motion Browser) 4.3.01 Image Data
Converter SR 3.1 Image Data Lightbox SR |
| Battery Type |
NP-FM500H |
| Number of Shots |
Approx. 1000 images with viewfinder, approx.
520 images in live view mode (CIPA standard) |
| Operating Temperature |
32 - 104 degrees F (0 - 40 degrees C) |
| Dimensions (Approx.) |
Approx. 137 X 104 X 84mm (W/H/D, excluding
protrusions) |
| Weight (Approx.) |
Approx. 597g (without battery, memory card,
accessories) |
| Warranty |
Sony 1 year parts and labor limited warranty |
What's in the box?
- Sony a550 14.2 MP DSLR Camera
- SAL1855 SAM DT Lens
- BC-VM10 Battery Charger
- NP-FM500H Rechargeable Battery
- Power Cord
- Shoulder Strap
- Body Cap
- Software CD-ROM
- USB Cable
- Sony 1 Year Parts and Labor Limited Warranty
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